● US-China Trade Talks: Fentanyl, Tariffs at Core
2024 US-China Trade Talks: Key Analysis and Future Impact of Geneva Meeting
This article summarizes the latest developments in US-China trade negotiations, the political significance of the closed-door meeting in Geneva, the strategies of key figures involved, the progress of the trade war between the two countries, market reactions, and the expected global economic repercussions.
By reading this article, you can understand where, how, and why the US-China trade war is unfolding, how it may change exchange rates, tariffs, and commodity markets in the future, and even gain insight into the trends in the global economy and investment environment.
1. Latest Status of US-China Trade Talks: Closed-Door Meeting in Geneva, Switzerland
- From June 10 to 11, 2024, the US and China held high-level trade talks in Geneva, Switzerland.
- The meeting was completely private, with no major photos or official statements. Only the press could observe the scene.
- The purpose of the meeting was to ease recent trade tensions, present each country's basic position, and attempt to coordinate differences.
- Although the schedule and specific measures/agreements are undisclosed, there is speculation of "progress in behind-the-scenes discussions."
2. Significance of Geneva Hosting and Connection with International Organizations
- Previously, US-China negotiations were generally held in the United States (Washington), but this time they were held in a third country, Switzerland.
- The structure of Trump-style protectionism vs. WTO-centered free trade is symbolically highlighted.
- Geneva is home to the WTO headquarters, and the selection of the meeting place may be part of China's efforts to strengthen its leadership and justify its cause.
- Negotiations were held in Geneva during the first US-China trade agreement in the past, so this time again, there is an attempt to find a neutral and balanced point.
3. Analysis of Key Figures: Scott Bassent and He Lifeng
- US Side: Scott Bassent, Secretary of the Treasury, emphasizes government spending restraint and energy stability. He has a cautious and conservative style in economic policy.
- Chinese Side: He Lifeng, Vice Premier of the State Council, a close economic advisor to Xi Jinping. He holds substantial economic reform execution and policy decision-making power.
- Wang Xiaohong, Minister of Public Security and Director of the National Narcotics Control Commission, also accompanied the Chinese delegation, increasing the possibility of discussions related to fentanyl and narcotics.
4. Recent Progress and Key Issues of the US-China Trade War
- Successive tariff increases by both countries (10% → 145%), additional tariffs on core items such as agricultural and livestock products, and increasing retaliatory measures.
- The drug issue, such as "Chinese fentanyl smuggling," is strongly raised as a major justification by the United States.
- Beyond the war of nerves over numerical competition, there is also a parallel "word game war" in which "there is no progress in negotiations."
- The US's chronic trade deficit, China's retaliatory tariff increases, and the issue of indirect exports to Mexico and Canada are also points of contention.
- The truth war between Trump and Xi Jinping is a psychological warfare aspect surrounding negotiations.
5. Impact on Financial Markets and the Global Economy
- As the results of the meeting are undisclosed, the market is also taking a wait-and-see attitude for the time being. US Treasury bonds are sold off, and Treasury yields are rising.
- There is little preference for safe assets, and the US dollar is trending weaker, but expectations of resolving uncertainty in negotiations have also led to temporary strength.
- Global investors continue to pay attention to the various impacts on economic policies, exchange rate markets, tariffs, and raw materials.
6. Expected Agreements and Global Repercussions
- Possible US tariff reductions (up to 50%) and China's expansion of purchases of specific import items (US aircraft, energy, etc.).
- China's control over the export of raw materials for narcotics such as fentanyl, and the US's parallel exchange rate policy (pressure to appreciate the yuan).
- The US emphasizes a balance in easing the "supplier-China consumer" structural competition and shifting from manufacturing to consumption.
- Progress in negotiations has a significant impact on European and other global capital markets, global supply chains, investment incentives, and raw material/energy/exchange rate markets.
- Short-term volatility will be high depending on whether the results of the 11th meeting (or additional follow-up discussions) are announced.
< Summary >
The US-China trade war, this Geneva meeting was held privately, and amid the confrontation and justification battle between the two countries, China’s position is strengthened and a free trade signal is provided. Key issues such as major tariffs and drug issues, trade deficits, and changes in the global supply chain are being coordinated. The market impact is limited, but the possibility of a major shift in future tariff, exchange rate, and investment flows is high.
2024 US-China Trade Negotiations Summary at a Glance
- US-China high-level negotiations held in Geneva, conducted completely privately
- Discussed in Geneva, the location of the WTO headquarters, symbolizing the free trade hegemony struggle
- Key issues such as tariffs and fentanyl were discussed as mutual bargaining chips
- Key figures (Bassent, He Lifeng) appear, emphasizing cautious and practical perspectives
- Need to pay attention to global financial, exchange rate, and trade market volatility
[Related Articles…]
- 2024 Global Trade War, Investor Response Strategy Summary
- Recent Exchange Rate Fluctuations and US-China Conflict Investment Strategy
*YouTube Source: [경제 읽어주는 남자(김광석TV)]
– [속보] 비공개로 진행된 미중 무역협의, 팬타닐 등 핵심 쟁점과 관세전쟁 시나리오 [즉시분석]

● YouTube’s Sliding History
YouTube’s 20th Anniversary: A Complete Summary of the 5 Decisive Moments That Created a Global Media Empire
This article chronologically summarizes the '5 decisive moments' from YouTube's founding to the present, which have fundamentally changed the media and economic paradigms.
It highlights key economic keywords and insights, including YouTube's copyright issues, the creator economy, the smartphone revolution, the Gangnam Style phenomenon, changes in partner policies, and global expansion.
The end of the article includes my reinterpreted perspectives on YouTube's economic value and the power game between YouTube and Google in the future AI society.
"Seeing this sequence and context provides a comprehensive view of the global platform business and the flow of the digital economy."
1. 2005~2006: The Birth of YouTube and Acquisition by Google, Reshaping the Media Landscape
– YouTube was founded in 2005 by three former PayPal employees. Originally a dating site, it pivoted to ‘video sharing.’
– April 23, 2005, marked the debut of the first-ever uploaded video, ‘Me at the Zoo.’
– Initially, it grew under the influence of other sharing platforms like Flickr and MySpace.
– It rapidly became a hub for “funny videos,” attracting a surge of young users in their teens and twenties.
– In 2006, Google, recognizing the limitations of its own video platform, proposed acquiring YouTube.
– YouTube, burdened by high costs, secured ‘unlimited growth potential’ through its acquisition by Google.
– Thanks to Google’s technology and capital, YouTube scaled up into a global media company with a tech foundation.
2. 2007: Content ID & Partner Program, Opening the Creator Ecosystem
– The ‘Content ID’ system, developed immediately after the Google acquisition:
– Copyright holders can register their content to enable automatic detection and revenue sharing.
– Revolutionized the creative environment, including cover songs and derivative works.
– Established a collaboration system with copyright stakeholders, such as the music industry.
– Introduction of the ‘YouTube Partner Program (YPP)’:
– Distributes advertising revenue to selected YouTubers.
– Ushered in the era of full-time creators, launching the ‘creator economy.’
– Promoted a virtuous cycle platform economy structure for creators, viewers, and advertisers.
3. 2012: LTE & Unlimited Data Explode Mobile Popularization, Evolving into Global Media
– In the early days of smartphones (iPhone 2008, Galaxy 2010), there were limitations in quality.
– With the advent of LTE (4G) and unlimited data plans (introduced in Korea in 2012):
– High-definition videos could be watched in real-time, eliminating spatiotemporal constraints.
– Consumption behavior completely shifted from PC-centric to mobile-centric.
– Anyone, regardless of age or gender, could participate, creating a ‘global distribution network.’
– During this period, K-pop and other Korean Wave content rapidly emerged as a major stage on YouTube.
4. 2012: Gangnam Style Syndrome, a Global Content Revolution That “Works Even in Non-English Speaking Countries”
– In 2012, Psy’s ‘Gangnam Style’ quickly surpassed 800 million views as a YouTube phenomenon.
– Broke Justin Bieber’s record and created a worldwide meme.
– K-pop and Korean popular culture rose in the official charts in the United States and Europe = accelerating the spread of the Korean Wave of content.
– The music industry and global distribution structure combined based on YouTube.
– As YouTube broke down language barriers, it also strengthened its technological capabilities such as AI dubbing and subtitles.
5. 2017: Overhaul of Partner Policies and the ‘Yellow Badge Incident,’ Establishing the Public Responsibility of Platforms
– In 2012, YPP expanded to all channels. The ‘Everyone is a YouTuber’ era began.
– In 2017, a mass exodus of advertisers occurred (due to issues with extremist and inappropriate content exposure).
– ‘ElsaGate’ (inappropriate videos for children) caused public outrage among media and parents → advertisers boycotted.
– YouTube drastically strengthened censorship and policies.
– Significantly raised partner conditions (subscriber and watch time limits).
– Sanctions with ‘yellow badges’ prohibiting monetization.
– Some creators were outraged, resulting in a shooting at the San Bruno headquarters in 2018.
– Ultimately, YouTube established the standard that ‘platforms = public responsibility + management of a healthy ecosystem.’
6. 2024: The 20th Anniversary Status, Google’s Future and AI Data Powerhouse YouTube
– 2.53 billion annual visitors, 125 million paid subscribers, and 51 trillion won in advertising revenue in 2024.
– Despite antitrust issues and the emergence of AI like ChatGPT, YouTube/Google’s power continues.
– In particular, the data accumulated on YouTube is being highlighted as a key asset for Google to become the strongest AI player.
– Among the two core pillars of search engine and media, ‘YouTube’s power’ is highly likely to determine Google’s future.
– Although later platforms such as TikTok and Twitch continue to challenge, YouTube’s lock-in effect remains strong.
< Summary >
YouTube is a platform that has completely revolutionized the media and economic structure over the past 20 years.
From its founding in 2005 to its acquisition by Google, innovation in copyright/creator economy, popularization of mobile, global expansion through Gangnam Style, policy changes, and evolution into big data/AI,
YouTube has solidified its unparalleled position in entertainment, advertising, the music industry, and the platform economy.
Despite emerging competition from AI, TikTok, etc., its future prospects are bright due to ‘platform lock-in’ and data assets.
[Related Articles…]
- Why YouTube is Dominating the Global Media Market in 2024
- Platform Economy, YouTube-Google’s Future Power Game
*YouTube Source: [Maeil Business Newspaper]
– 유튜브 본사가서 미끄럼틀 타본 사람? / 유튜브의 역사

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