백종원 신화 붕괴 Baek Jong Won’s Empire Crumbles






Baek’s IPO Fizzles

The Controversy Surrounding Paik Jong-won’s Theborn Korea IPO: Economic and Stock Market Impacts and Implications

1. Initial IPO Event and Stock Price Fluctuations

In November of last year, the IPO price of Theborn Korea, led by CEO Paik Jong-won, started at 4,900 KRW and was finalized at 35,000 KRW.

At the time, there was controversy over the high IPO price, and the “Paik Jong-won risk” was a major topic.

On the day of the IPO, the stock price surged from 35,000 KRW to 64,500 KRW, nearly doubling.

However, the current stock price has plummeted to the 20,000 KRW range, showing a drop to the ground within four months of the IPO.

2. Reignition of Paik Jong-won Controversy and Related Issues

The “Paik Cap” controversy that emerged from Lunar New Year began to bring existing accumulated problems to the surface.

As the impact is concentrated on Paik Jong-won, previous issues related to him are being exposed one by one.

Invisible capital forces are reacting strongly to issues such as franchisee lawsuits, fueling the controversy.

Poor franchise management and inadequate risk response are analyzed as leading to public criticism.

3. Impact on the Stock Market and the Overall Economy

The stock market is where investors expecting stock price increases and those betting on a downturn coexist.

Issues centered on a specific individual (Paik Jong-won) significantly affect stock price volatility, and some investors suggest the possibility of intentional stock price manipulation.

This situation goes beyond a simple corporate problem and acts as an overall economic instability factor.

At a time when trust and transparency are required throughout the economy, the IPO controversy has a negative impact on overall investor sentiment and the stock market.

4. Future Outlook and Recommendations

To resolve the controversies that have surfaced, the company’s internal risk management system must be significantly strengthened.

Systematic operation of the entire franchise, as well as management of key figures such as Paik Jong-won, is urgently needed.

In the stock market, institutional improvements are needed to respond to short-term volatility and restore long-term trust.

At the same time, the media and investors should closely monitor economic, stock market, and IPO-related issues and maintain a sound market order.

< Summary >

Theborn Korea’s IPO, which began with the controversy over CEO Paik Jong-won’s IPO price in November of last year, showed volatility, with the stock price skyrocketing on the day of the IPO and then plummeting to the 20,000 KRW range.

As the “Paik Cap” controversy and accumulated problems that emerged from Lunar New Year are sequentially revealed, allegations of poor franchise management and intentional intervention by capital forces are being raised.

This situation acts as a destabilizing factor in the stock market and the overall economy, and there is an urgent need to restore trust, strengthen risk management, and improve the system.

It is time to closely examine economic, stock market, Paik Jong-won, IPO, and controversy-related issues.

[Related Articles…]

In-depth Analysis of Paik Jong-won Controversy

IPO Controversy and Future Outlook

*YouTube Source: [Jun’s economy lab]


– 코스피 상장 4개월만에 무너진 백종원 신화

 ● Baek’s IPO Fizzles The Controversy Surrounding Paik Jong-won’s Theborn Korea IPO: Economic and Stock Market Impacts and Implications 1. Initial IPO Event and Stock Price Fluctuations In November of last year, the IPO price of Theborn Korea, led by CEO Paik Jong-won, started at 4,900 KRW and was finalized at 35,000 KRW. At…

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